Shikake
The Japanese Art of Shaping Behavior Through Design
3 of 4 copies available
3 of 4 copies available
As Matsumura shows, a shikake—or "device" in Japanese—is a design that exerts influence on us through subtle nudging, rather than direct command; it encourages a particular behavior without telling its (often unwitting) user the primary purpose of that behavior. For example: footprints in a store guide shoppers and keep them socially distant; a basketball hoop placed over a trash can entices children to tidy up their rooms; a symbol of a shrine in a public square encourages respectfulness; and a staircase painted to look like piano keys prompts exercise through play.
Combining traditional Japanese aesthetics with the lessons of behavioral economics, Matsumura reveals how to identify the hidden design cues that already shape our world, and how shikakes can help us confront some of the most pressing challenges of our era, from pandemics to declining civic engagement to climate change and beyond.
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Creators
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Publisher
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Release date
March 16, 2021 -
Formats
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OverDrive Listen audiobook
- ISBN: 9781705267837
- File size: 64872 KB
- Duration: 02:15:08
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Languages
- English
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